Pago Express Sura

Express Payment – Sura

In this scenario, Paruma conducted research on the Pago Express website using real users with diverse characteristics, such as different ages, genders, socioeconomic backgrounds, and cities in Colombia.

zinli paruma

Wallet- Zinli

Collaborating with Paruma, real user research was conducted across different countries, including Panama, Venezuela, and Colombia. Users spanned various ages and levels of familiarity with digital wallets.

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